From Scientific American The notion that the brain and central nervous system are made of circuits that process stimuli and evoke bodily responses is a founding principle of neuroscience. And we humans believe that once we understand every neural pathway, we will be able to predict a motor response to every sensory input—from feeling the tug of a fish on a hook to catching your...(展开全部)

In this provocative book, Paul Glimcher argues that economic theory may provide an alternative to the classical Cartesian model of the brain and behavior. Glimcher argues that Cartesian dualism operates from the false premise that the reflex is able to describe behavior in the real world that animals inhabit. A mathematically rich cognitive theory, he claims, could solve the mo...(展开全部)

In this provocative book, Paul Glimcher argues that economic theory may provide an alternative to the classical Cartesian model of the brain and behavior. Glimcher argues that Cartesian dualism operates from the false premise that the reflex is able to describe behavior in the real world that animals inhabit. A mathematically rich cognitive theory, he claims, could solve the mo...(展开全部)

From Scientific American The notion that the brain and central nervous system are made of circuits that process stimuli and evoke bodily responses is a founding principle of neuroscience. And we humans believe that once we understand every neural pathway, we will be able to predict a motor response to every sensory input—from feeling the tug of a fish on a hook to catching your...(展开全部)

Neuroeconomics is a new highly promising approach to understanding the neurobiology of decision making and how it affects cognitive social interactions between humans and societies/economies. This book is the first edited reference to examine the science behind neuroeconomics, including how it influences human behavior and societal decision making from a behavioral economics po...(展开全部)

Neuroeconomics is a new highly promising approach to understanding the neurobiology of decision making and how it affects cognitive social interactions between humans and societies/economies. This book is the first edited reference to examine the science behind neuroeconomics, including how it influences human behavior and societal decision making from a behavioral economics po...(展开全部)